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Root of the Problem

This data was originally featured in the June 5th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 5, 2024: ROOT OF THE PROBLEM, GENERATIVE AI DATA Over the weekend, I noticed that I had poison ivy...

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Keeping Projects on the Rails

This data was originally featured in the June 19th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 19, 2024: KEEPING PROJECTS ON THE RAILS, OVERCOMING ANALYSIS PARALYSIS WITH AI I’m in the middle of...

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So What? Generative AI Best Practices for Building GPTs

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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Gold Standard of Attribution

This data was originally featured in the June 26th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 26, 2024: KEEPING PROJECTS ON THE RAILS, GOLD STANDARD OF ATTRIBUTION In this week’s Data Diaries,...

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So What? How to do an Audience Analysis

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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Developing a Sustainable AI Integration Strategy

This data was originally featured in the July 10th, 2024 newsletter found here: INBOX INSIGHTS, JULY 10, 2024: DEVELOPING A SUSTAINABLE AI INTEGRATION STRATEGY, GHOST JOBS Well, hey there! Let’s chat...

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So What? Generative AI Advanced Prompting Techniques

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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Programming Generative AI

This data was originally featured in the July 17th, 2024 newsletter found here: INBOX INSIGHTS, JULY 17, 2024: CORPORATE CULTURE, PROGRAMMING GENERATIVE AI In this week’s Data Diaries, let’s talk about...

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Corporate Culture

This data was originally featured in the July 17th, 2024 newsletter found here: INBOX INSIGHTS, JULY 17, 2024: CORPORATE CULTURE, PROGRAMMING GENERATIVE AI WHAT IS CORPORATE CULTURE? When I talk about...

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So What? Does your CRM data match your ICP?

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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So What? How to Identify Generative AI Use Cases

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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Hiring Industries

This content was originally featured in the July 31st, 2024 newsletter found here: INBOX INSIGHTS, July 31, 2024: AI Adoption, Hiring Industries In this week’s Data Diaries, let’s expand our look at...

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AI Adoption

This content was originally featured in the July 31st, 2024 newsletter found here: INBOX INSIGHTS, July 31, 2024: AI Adoption, Hiring Industries 👉 Register for our upcoming free webinar, Generative AI...

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So What? You Built An Ideal Customer Profile, Now What?

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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Unstructured Data Analysis With AI

This data was originally featured in the August 7th, 2024 newsletter found here: INBOX INSIGHTS, August 7, 2024: Generative AI All or Nothing, Unstructured Data Analysis with AI In this week’s Data...

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Generative AI All or Nothing

This data was originally featured in the 8/7/2024 newsletter found here: INBOX INSIGHTS, August 7, 2024: Generative AI All or Nothing, Unstructured Data Analysis with AI Is Generative AI All or...

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So What? Automating Email Newsletters With Generative AI

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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So What? Using Your ICP to Align Your Services

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?,...

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Internal and External Audiences

This post was originally featured in the August 21, 2024 newsletter found here: INBOX INSIGHTS, August 21, 2024: Internal and External Audiences, Instagram for Influencers How to Balance Internal and...

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Building Powerful ICPs with Generative AI: Part 1

This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter...

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Building Powerful ICPs with Generative AI: Part 2

This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter...

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Building Powerful ICPs with Generative AI – Part 3

This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter...

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Building Powerful ICPs with Generative AI – Final Summary

This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter...

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Unlocking Data-Driven Growth

Unlocking Data-Driven Growth: How Enterprise Leaders Can Leverage AI Tools for Enhanced Customer Experiences and Operational Efficiency The evolution and popularity of generative AI are reshaping the...

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The Productivity Paradox

This data was originally featured in the August 28th, 2024 newsletter found here: INBOX INSIGHTS, August 28, 2024: The Productivity Paradox, Pumpkin Spice AI The Productivity Paradox: How...

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Marketing Hiring Demand

This data was originally featured in the September 4th, 2024 newsletter found here: INBOX INSIGHTS, September 4, 2024: Business Continuity Planning, Marketing Hiring Demand In this week’s Data Diaries,...

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Business Continuity Planning

This post was originally featured in the September 4th, 2024 newsletter found here: INBOX INSIGHTS, September 4, 2024: Business Continuity Planning, Marketing Hiring Demand Three Must-Haves for a...

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So What? How to Build an AI Agent

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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Open o1 Model

This content was originally featured in the September 18th, 2024 newsletter found here: INBOX INSIGHTS, September 18, 2024: Overcoming AI Resistance, OpenAI o1 Model In this week’s Data Diaries, let’s...

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Overcoming AI Resistance

This content was originally featured in the September 18th, 2024 newsletter found here: INBOX INSIGHTS, September 18, 2024: Overcoming AI Resistance, OpenAI o1 Model Catch the replay of our MAICON...

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Measuring AI Brand Strength

This data was originally featured in the September 25th, 2024 newsletter found here: INBOX INSIGHTS, September 25, 2024: Surviving End of Year Planning, Measuring AI Brand Strength In this week’s Data...

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So What? Using Generative AI for Competitive Analysis

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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Economic Indicators Part 1

This data was originally featured in the October 2nd, 2024 newsletter found here: INBOX INSIGHTS, October 2, 2024: Getting Lost in AI, Economic Indicators Part 1 In this week’s Data Diaries, let’s do a...

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Economic Indicators Part 3

This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 In this week’s Data...

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Do You Need to Be An AI Expert?

This content was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 Catch the replay of...

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INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing...

INBOX INSIGHTS: Digging Deep Into Problems, Marketing Hiring Demand (10/23) :: View in browser 🎨 Grab our new free Generative AI for Image Generation Prompt Guide! Are We Digging Deep Enough Into Our...

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Digging Deep Into Problems

This content was originally featured in the October 23rd, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand Are We Digging Deep Enough...

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AI-Powered Buyer Journeys

This data was originally featured in the October 30th, 2024 newsletter found here: INBOX INSIGHTS, October 30, 2024: Undoing Toxic Cultures, AI-Powered Buyer Journeys In this week’s Data Diaries, let’s...

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Validating Ideas With User Stories

This content was originally featured in the November 13th, 2024 newsletter found here: INBOX INSIGHTS, November 13, 2024: Validating Ideas With User Stories, Everything Can Be Measured Validate...

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Considerations for Local AI

This content was originally featured in the January 15th, 2025 newsletter found here: INBOX INSIGHTS, January 15, 2025: Considerations for Local AI, Data Analysis with AI Four Considerations for Local...

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Building and Measuring Trust

This data was originally featured in the January 22nd, 2025 newsletter found here: INBOX INSIGHTS, January 22, 2025: Best Practices for Building and Measuring Trust In this week’s Data Diaries, let’s...

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Finding AI Wins

This post was originally featured in the February 19th, 2025 newsletter found here: INBOX INSIGHTS, February 19, 2025: Finding AI Wins, AI Use Case Formats Finding Your First AI Win Last week, a member...

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Finding Joy in AI

This content was originally featured in the March 5th, 2025 newsletter found here: INBOX INSIGHTS. March 5, 2025: Finding Joy in AI, Deep Research Prompting Finding Your Joy in Generative AI I’ve never...

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Managing AI News

This data was originally featured in the March 19th, 2025 newsletter found here: INBOX INSIGHTS, March 19, 2025: Data Governance, Managing AI News In this week’s Data Diaries, let’s talk about...

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So What? Getting Started With n8n AI Automation

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?,...

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Marketing Job Market Demand

This data was originally featured in the April 30th, 2025 Newsletter found here: INBOX INSIGHTS, April 30, 2025: AI Integration Strategy Part 4, Marketing Job Market Demand In this week’s Data Diaries,...

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In-Ear Insights: Should You Hire An AI Expert?

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the critical considerations when deciding whether to hire an external AI expert or develop internal AI...

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So What? How To Use AI as a Sales Copilot

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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INBOX INSIGHTS, June 25, 2025: When AI-First Goes Wrong Part 5, Why AI Can’t...

INBOX INSIGHTS: When AI-First Goes Wrong Part 5, Why AI Can’t Do Math (2025-06-25) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this...

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So What? Summer Makeover Series: Podcast Bonus Content

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What?...

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